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Hauling the Next Generation

Innovation

October 9, 2024

Introducing the all-new Ford F-150, hauling in the next generation of digital advertising. This clever use of a 3D illusion, done in-house by PATTISON Outdoor in partnership with Kinetic Worldwide and Wieden & Kennedy Advertising was seen in Canada’s two western-most provinces. Debuting at the Edmonton ICE District and along Digital Horizontal Posters and Superboards, it was hard to miss this campaign.

Take a look at the ad in action!

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